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Creativity, Inc.

By Amy Wallace & Ed Catmull

Overseeing the Unseen Forces that Stand in the Way of True Inspiration. Random House, 2014.

5.0 / 1

12 mins read

11 Key insights

Creativity, Inc.

A brief summary of Creativity, Inc.

An honest, uncensored, and meta-level look into how leaders at Disney’s Pixar continuously hone and improve their creative movie-making process, and the key management lessons that you can apply to your own original endeavor today.

Key insights in Creativity, Inc.

Who should read Creativity, Inc.

Managers and business leaders • filmmakers • production technicians • CGI professionals • artists and animators • project team leads

About the author of Creativity, Inc.

Ed Catmull, alongside Steve Jobs, founded Pixar in 1986 and went on to lead the studio in producing such hits as Toy Story and Finding Nemo, before being put in charge of Disney’s turnaround efforts in 2006. He is now the president of both Disney and Pixar. Journalist Amy Wallace is a highly-regarded writer for Esquire, GQ, and Elle.

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Amy Wallace

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Ed Catmull

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